Pierre-Antoine ARLOT

As a Senior Branding Consultant I have the responsibility to drive business growth for our clients through strategy and design implementation.
After living in France, UK, USA and China, I nurture a passion for voyages and new challenges. Enriched by diverse experiences in agencies and multinational companies, I developed a solid branding acumen within cross-cultural environments.
Since my experience at Walt Disney World, I nourish my knowledge in luxury and hospitality across demanding projects (The Peninsula Shanghai, Hilton Worldwide, Shangri-La Toronto, Las Vegas Sands Macao) requiring flawless attention to details.
Expatriated 5 years in Shanghai, I had the chance to work for Identica Brand Consulting (part of COSSETTE Group) and to collaborate with JWT as well with WPP The Store on key international accounts such as Lenovo, Electrolux, HSBC, BP, B&Q, Kellogg’s and Bosch.
Being part of Carré Noir Brand Angel’s team serving SNCF account during 2 years sharpened my understanding of today’s transportation challenges.

Right now I’m developing international branding program in the UK, Belgium, The Netherlands, Switzerland and in Morocco. Parallel to my professional activity I’m also a speaker for the European Business School of Bordeaux to share professional views and best practices in international business and marketing with students.